Donors aren’t skeptical because they’re cold. They’re skeptical because they care — and because scams exist.

Here are seven signs you can use to evaluate any charity (including us).

1) Clear mission in simple language

If you can’t explain what they do in one sentence, that’s a red flag.

2) Transparent donation flow

A trustworthy charity makes it clear:

• where funds go,

• whether donations are receiptable,

• and how they handle fees.

3) Real contact info

A real organization has real ways to reach them — not just a donation page.

4) Privacy and data protection

If someone collects sensitive personal info, they must explain how it’s protected.

5) Consistent updates

You don’t need daily posts — but you should see outcomes and progress over time.

6) Records and reporting

Even small charities should track:

• donations,

• disbursements,

• and program results.

7) A willingness to be questioned

Trustworthy people don’t panic when asked honest questions.

We welcome thoughtful donors. Transparency isn’t a threat — it’s the foundation.